One plan. Four levers.

We align message, site, content, and ads so every dollar pushes revenue—not vanity.

Get started How we work

Choose your starting point

Pick the lever with the highest near-term impact. We’ll connect it to the rest of your system as we go.

Strategy & Positioning

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Owned Experience

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Earned Visibility (SEO)

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Paid media

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Strategy & Positioning

Decide what to say, to whom, and why it wins—then turn that into a simple, executable marketing plan.

Marketing Strategy

Quarter-by-quarter plan tied to MER, CAC, lead-to-sale.

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Brand design

Create a distinctive brand identity that resonates with your target audience and sets you apart from competitors.

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Why it matters

Clarity cuts waste. When the offer, audience, and message lock in, creative gets cheaper, conversion climbs, and scaling becomes math—not guesswork.

Outcomes

● A plan you can explain in one sentence
● Faster approvals, fewer revisions
● Creative that lands because the message is right

Owned Experience (Shopify, Email, CRM)

Make your house convert: Shopify that’s fast and clear, email that sells while you sleep, and a CRM that keeps follow-ups tight.

Shopify Website

Theme improvements, CRO fixes, speed hygiene.

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Email Flows (Shopify)

Welcome, abandoned cart/quote, post-purchase, win-back.

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CRM (monday.com)

Built for you with lead import, pipelines, automations, and basic reporting.

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Why it matters

Better UX + data flow = higher conversion, higher AOV/LTV, and cleaner ops. Most small wins live here.

Outcomes

  • More checkouts and booked calls
    without extra ad spend
  • Faster, tracked follow-up (no
    leads slipping through cracks)
  • A dashboard you actually use

Earned Visibility (SEO)

Rank for the searches that matter. Build content that compounds and lowers blended CAC.

Technical & On-Page SEO

Clean architecture, speed, schema, internal links.

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Content System

High-intent pages first (FAQs, comparison, service).

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Local / Review Support (as needed)

Profiles, NAP, and reputation hygiene.

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Why it matters

Search intent brings ready buyers. A small, durable SEO program pays back over quarters—without a blog hamster wheel.

Outcomes

● More qualified traffic at lower cost

● Stronger conversion (because intent is higher)

● Compounding rankings that support Paid Media

Paid Media (Meta & Google Ads)

Capture and create demand—without channel sprawl. Creative is the new targeting; we tune to profit, not vanity.

Meta Ads

Creative testing sprints, prospecting + retargeting built on your economics.

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Google Ads

Search/Performance Max for high-intent capture; negatives to cut waste.

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Attribution & Reporting

Blended view (MER, CAC, L/S), not just platform ROAS.

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Why it matters

When your positioning and owned experience are tight, ads scale what already works.

Outcomes

● Predictable pipeline you can throttle

● Lower blended CAC as SEO and email compound

● Clear decisions on where each next dollar goesa

Starter ad budgets often $600– 1,500/mo, scaled as results prove out.

Explore Paid Media

How this comes together

Monthly engagements $300–$500/mo. Projects (Shopify/CRM) from $1,500. You control ad spend.

Report Zero

tracking cleanup, baseline (MER, CAC, L/S), single dashboard.

Execute in Layers

quick wins first (email flows, offer clarity, high-intent campaigns), then scale.

Optimize in Loops

weekly actions, monthly reviews, quarterly resets.

FAQs (quick answers)

If tracking and flows are messy, begin with Owned Experience. If your house is solid, start Paid Media.

Yes—Shopify sites you own and existing ad accounts are welcome.

Early signals in 3–4 weeks, clearer trend by 6–8, compounding by 90 days.

Plan on 60–90 minutes for approvals; we handle execution.

Grow

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