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Your customers scroll Instagram and Facebook every day. The question is: are you showing up in front of the right ones with a clear, compelling offer—or just boosting posts and hoping?

We run Meta ads (Facebook & Instagram) to help you turn attention into leads, orders, and real demand, not just likes.

Start with the fit check

Is this for you?

You don’t need to know anything about Ads Manager. You just need to know what a good customer is worth to you.

You’re a good fit for Meta ads management if:

  • You’re an owner-led business (often in food, retail, or services) with at least a year under your belt.
  • You sell something people can understand quickly in a feed (products, catering, services, bookings, etc.).
  • You’re ready to invest $600–$1,500/month in ad spend to start.
  • You can handle more demand if we get it right (orders, calls, bookings).

What you want:

  • Consistent traffic, leads, or sales coming from Meta—not random spikes when you remember to post.
  • A system that works even when you’re too busy to DIY your marketing.
  • Clear, honest feedback on what’s actually working.
start with the fit check.

What you get out of this

Meta ads can do a lot, but here’s what we focus on:

More of the right people seeing you—not just anyone with a pulse.

More clicks and visits from people who actually care about what you sell.

More leads, carts, and checkouts, not just “engagement.”

What we actually do for you.

Here’s what’s happening behind the scenes while you run the business.

1. Get clear on the offer and goal

We decide what Meta should actually do for you:

  • Send people to your site or Shopify store
  • Generate inquiries or quote requests
  • Drive event sign-ups, pre-orders, or bookings

No vague “visibility campaigns.” Every ad has a job.

2. Build audiences that make sense

We use Meta’s tools to reach:

  • People similar to your best customers
  • People who’ve visited your site or engaged with you
  • Local audiences around your service area (if relevant)

The goal: get in front of people who might realistically buy from you, not the whole internet.

3. Create ads that feel like you

We help you translate your real-world value into scroll-stopping ads:

  • Simple, honest visuals (photos, short videos, graphics you can actually maintain)
  • Clear, direct copy that sounds like you—not a template
  • Strong calls to action so people know what to do next

We’re aiming for “that feels like us” and “I’d click that.”

4. Set up tracking (without nerd drama)

We make sure we can see:

  • Which ads and audiences are driving leads, carts, or orders
  • Rough cost per lead/order
  • How Meta traffic behaves on your site or Shopify

We keep the reporting simple so you know what’s paying off.

5. Weekly tuning & pruning

We don’t “set and forget.” We check in regularly to:

  • Turn off what’s clearly wasting money
  • Put more behind what’s working
  • Test new angles, creative, or audiences as we learn

You get the benefit of ongoing optimization without having to learn the platform.

What we won’t do.

  • We won’t run “engagement only” campaigns just to make a screenshot look good.

  • We won’t tell you everything is working great if leads and orders aren’t moving.

  • We won’t spam you with creative you could never maintain on your own.

We will tell you when Meta is pulling its weight—and when it isn’t.

Investment.

You’ll always get a clear scope and quote before we start, but here’s how it usually breaks down:

Management fee:

usually $300–$500/month

Ad spend:

 most clients start between $600–$1,500/month on Meta, then adjust once we see results

If that range feels doable and you’re ready to take Meta more seriously than “boosting stuff,” it’s worth a conversation.

Start with the fit check